Live · Unleaded · inc VAT
Shell Rise Park, EASTERN AVENUE
EASTERN AVENUE, ROMFORD, ESSEX, RM1 4SJ · price last changed 46h ago
Today's prices at the pump
Unleaded159.9p+1.1p vs UK average
Diesel179.9p+2.8p vs UK average
Super Unleaded184.9p+8.2p vs UK average
Premium Diesel199.9p+3.2p vs UK average
Forecourt details
Opening hours: Open 24 hours
Amenities:
AdBlue (packaged)Car washAir & screenwashWater24-hour fuelCustomer toilets
Location:
Price history at this forecourt
Last 90 days · 5 Jul – 29 Jul
low 149.9pHover the chart for any day's pricehigh 159.9p
Today's price is the highest of the last 25 recorded days.
What you actually pay here
Where this forecourt's Unleaded price goes, litre by litre.
159.9p / litre at this forecourt · 50% is tax
Hover a band for what it costs per litre.
Crude oilliveBrent crude · as of 2026-07-2941.15p
Refining & deliveryestimateshare of the residual17.62p
Retailer marginestimateshare of the residual21.53p
Fuel dutyexactstatutory rate52.95p
VAT (20%)exactstatutory rate26.65p
Fuel duty (52.95p flat, gov.uk hydrocarbon-oils rate) and VAT (20%) are exact statutory amounts. Crude oil is the live Brent price converted to pence per litre (brent crude · as of 2026-07-29, ECB exchange rate). Refining & delivery and retailer margin are the residual, split on the pattern in public breakdowns (DESNZ weekly road fuel prices; RAC Foundation) - estimates, not measured figures.
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About fuel prices at Shell Rise Park, EASTERN AVENUE
Prices on this page come from the UK Government's statutory Fuel Finder open-data scheme, which requires forecourts to publish their pump prices. We refresh them daily and compare each grade against the national average, so you can see at a glance whether Shell Rise Park, EASTERN AVENUE is a cheap place to fill up near RM1 4SJ.
Always check the price on the totem before you fill up - retailers can reprice at any time. For live prices at every forecourt around you, route planning and price-drop alerts, open the Fuel Checker map.